Campaigns

EXADS offers a large variety of features for campaign creation, optimization and management, all available within an intuitive interface

Automatic Campaign Optimizations

  • The Bidder: Intelligently adjust the bids for ad zones and block the zones that don't convert
  • Ad Variations Optimizations: Our algorithms will ensure that your best ad variations will be prioritized
  • Blocking Rules: For under-performing browsers, countries, devices, languages, mobile carriers, OS, sites and zones
  • Landing Pages: Select from several algorithms for your best-performing Landing Pages to receive the most traffic

Conversion Tracking

Alternatively, you can also track your goals using Pixel Tracking

  • Track your goals by using Conversion Tracking API - S2S
  • Create Conversion Tracking Goals to monitor the performance of your campaigns

The Campaign Compliance feature helps you protect your network, publishers and audiences

  • Reject campaigns that don’t meet your standards
  • Approve each campaign before it starts to run on your platform
  • Ensure the delivery of safe and relevant user experiences to your audiences

Upload and manage all your creative assets in our Media Library. Have them easily accessible for future use

More Campaign Features

  • Frequency Capping: Limit the number of times your ads are shown to the same person
  • Asynchronous Ad Loading: Serve ads without delaying the page load time
  • Automatic Image & Video Optimization to deliver high-quality ads
  • Custom Targeting (key/value pairing): Reach clearly defined audiences by setting keys and values to identify them

More Powerful Features for Your Ad Server

Malvertising Protection

An automated solution that helps you eliminate malvertising, lack of ad compliance and bad quality ads.

Payment Support

A vast array of payment options within an intuitive user interface that delivers an unparalleled user experience.

Pricing Models

From essential pricing models to more advanced and smart models, EXADS offers an extensive choice for all.

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Get in touch with us & find out why EXADS is the best white-label ad server for Agencies.